Men 25-50 years old are also interested in aesthetic products and services have a good self-esteem about their appearance. The global market for men’s aesthetic procedures will grow at a high annual rate of more than 7%, according to data from the Technavio Analytical Agency. As of 2016, its volume is estimated at $ 2.3 billion, and is expected to grow by another $ 961.4 million or more than 40% over the next 5 years, InfoGraffiti reports. The most popular treatments for men are laser hair removal and cosmetic facial care or a specialized procedure such as acne, enlarged capillaries, fine lines and wrinkles.
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